We set out with goals to increase organic traffic, increase website leads, and improve digital reputation for a local allergy and asthma clinic with 14 office locations throughout the Charlotte area.
The SEO strategy we implemented involved content consolidation and optimization, digital reputation management, improving user experience on desktop and mobile, and building expertise, trust & authority.
Campaign Results:
- Increased organic traffic 108% YoY
- Increased website leads 16% YoY
- Increased Google My Business Review Aggregate Rating: 3.0 to 4.2
- Reduced content from 321 pages to 264 pages
