Smellmoji – Safety Commercial

Video & Podcast | Commercials

XO Agency partnered with NW Natural, a natural gas utility, and Hinge, a production studio, to create a commercial to educate the public about what natural gas smells like, and what to do if they smell natural gas. The goal was to clearly communicate safety information in a memorable, creative, and reassuring way.


> XO Agency
> NW Natural: Smellmoji