For more than 120 years, Price Modern has designed workplaces that shape how people feel. Its website did not match that legacy. It was outdated and had become a known frustration for employees, partners and clients alike, especially with a full brand refresh underway that the old site risked undercutting.
Mindgrub‘s redesign paired a new information architecture with a design system built to match Price Modern’s craftsmanship: large-format imagery, streamlined layouts, and a project portfolio that turns simple case studies into real proof points of expertise. Built on WordPress and configured for easy day-to-day management, the new site gives Price Modern’s own team full control of routine updates without developer support.
The site reorganizes manufacturer partnerships, product lines and services into a structure that makes sense for prospects, and gives Price Modern a scalable digital front door that reflects the trust the company has spent over a century earning.
Additional Credits:
> Darcie Hughes (Project Manager, Mindgrub)
> TJ Sanders (UX Design, Mindgrub)
> Natalie Wood (UI Design, Mindgrub)
> Tara Millette (Copywriting, Mindgrub)
> Meagan Petri (Creative Director, Mindgrub)
> Alex DeRito (PHP Development, Mindgrub)
> Mateo Orobio (PHP Development, Mindgrub)
> Robbie Callen (Engineering Lead, Mindgrub)
> Diego Gomez (QA, Mindgrub)
> Breanna Liberto (Marketing Manager, Price Modern)
> Baloo Singh (Owner, Kundal)
> Jen McLaughlin (Executive Vice President)




