Jumping House

Advertising & Marketing - Brand Strategy

Jumping House is the first indoor trampoline park in Cluj-Napoca, Romania. It needs to connect more with teenagers and young people.

All brand communication uses strong statements and a grungy typeface that screams urban. The neon green pops your eyes out and black offers a strong balancing contrast.

The branded content is vibrant as it uses simple pictures and videos that are about one thing and one thing only, life at altitude (jumping). This combination of pictures, clear statements, and punctuation, delivers its messages in a concise way, inviting people to stay active and enjoy life.

Credits

> Jumping House

> Premiere M

Tags:
BRANDED CONTENT – JUMPING HOUSE
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