Babcock & Wilcox Decarbonization Microsite

Advertising & Marketing | Website / Microsite

CO2llaborate 2 Decarbonize.” We coined Babcock & Wilcox’s crusade toward a net-zero future by creating a motif using the periodic symbol for carbon dioxide.

A microsite devoted to their most dramatic and dynamic technologies combines striking imagery with an invitation to join them by stating, “We’re here to: CO2llaborate, CO2operate, CO2mmunicate and CO2nserve.”

This microsite encapsulates their credo: “A net-zero future is a bold ambition. Because that’s the only kind worth having.


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