In an innovative partnership, Entrada Therapeutics and Shofsky took on the challenge of demystifying MNGIE (Mitochondrial NeuroGastroIntestinal Encephalopathy), a rare disease, for those most impacted by it. Our collaboration resulted in the creation of MNGIE Connect, a groundbreaking platform designed to make critical information about the disease accessible and understandable to a non-scientific audience. Part of our collaboration also involved designing a logo for MNGIE Connect, encapsulating the essence of the initiative. Through a strategic blend of welcoming design aesthetics, scientifically accurate molecular illustrations, and the latest in lightweight vector video animations, we’ve established a resource that not only educates but provides comfort and understanding to patients, their families, and healthcare providers. MNGIE Connect stands as a testament to our commitment to bridging the gap between complex medical information and the needs of those it affects most, embodying our dedication to innovation, empathy, and clarity.
Category
Season
Credits
- > MNGIE
- > Shofsky LLC
- > Annie CampbellMedical Illustrations, Now Medical Studios
- > Jesse WalkerLogo & UI, Modelic
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