We partnered with Insurance Revolution, a leading wheels-based insurance broker, to design a future-proof, user-friendly website that highlights their commitment to human-first relationships. There was a clear need for the business to refresh its digital presence with a new website that would be easier to manage and more engaging for prospective customers.
Before the website build began, we completed a company-wide rebrand project that would be launched alongside the new brand. A key focus for this rebrand was to emphasise the importance placed on the idea of Humanising Insurance and the fact that customers will always receive a call once they’ve requested a quote. We’re saying goodbye to the infuriating ‘Computer Says No’ pop-ups.
We worked extensively on the UX element to ensure that progression is as simple as possible and that users have easy access to all the information they need to make an informed decision, including bespoke FAQs for each individual product.
This is a website that, although simple in appearance, is flexible and can bend and twist as the business evolves and expands. It’s been built using bespoke page templates with elements that can easily be turned on and off depending on what content is needed for that specific page.
