GoShorty transformed temporary vehicle insurance into a genuinely mobile-first experience. Designed for moments that are urgent, irregular and high-stakes, the app lets UK drivers get legal cover in minutes, access policy documents instantly, and return even faster next time. More than a quoting tool, it creates a repeat purchase habit through saved details, an in-app wallet, loyalty rewards and low-friction reactivation. The result has been a major commercial shift: the app now handles 30% of the business, processed 20,000 policies in March alone and delivers stronger repeat behaviour than web.
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