Flitz is a heritage brand trusted by enthusiasts in automotive, marine, and home care—but its digital experience no longer reflected the quality of the product. Sōsh partnered with Flitz to rebuild the brand’s online presence and construct a modern, high-performing e-commerce system.
We began with a full website transformation: reorganizing product pathways, strengthening brand storytelling, improving mobile UX, and creating a frictionless checkout journey. The new site was designed not only to look better—but to actively guide customers toward the right products with clarity and confidence.
Once the foundation was rebuilt, we launched a comprehensive advertising strategy across Google, Meta, and TikTok. Every component—creative, targeting, landing pages, funnel stages—was aligned to convert. The system generated more demand, more qualified traffic, and a stronger path to purchase than Flitz had ever experienced online.
During Black Friday and Cyber Monday, the results spoke for themselves: traffic up 59%, conversion rate up 21.26%, orders up 92.73%, and revenue up 28.83% year over year.
This project demonstrates how modern strategy, thoughtful design, and cross-platform execution can revitalize a legacy brand and turn digital potential into real, measurable growth.
