CS Energy, a leading integrated energy company in the U.S., specializes in designing and constructing optimized projects within the solar, storage, and emerging energy sectors. The twentytwo & brand website team was brought in to do a complete site redesign, help reflect the company’s commitment to “Building a Cleaner Future,” and evolve the brand look and feel to 2024 web standards. This work resulted in increased traffic and a cohesive storytelling experience across all user touchpoints.
The site makeover streamlined content, focusing on key statistics and showcasing successful projects. Revamped visuals, animation, and drone footage to engage project developer audiences and communicated messages of innovation and trust. The simplified navigation highlights the company’s environmental, social, and governance (ESG) commitments and initiatives like Women in Renewable Energy (WiRE). With a comprehensive redesign, including an enhanced colour palette and content strategy, CS Energy effectively communicates its expertise, safety, quality, and social responsibility, leading to significant organic impressions and establishing its position as a thought leader in the renewable energy industry.
