Leverage Communications began working on this website through a complete rebrand for long-time client, Rivet Education. There was an immediate need to consolidate multiple websites hosted by the client and make the experience cohesive and comprehensive for different types of clients/visitors.
Leverage identified the primary goal and purpose of the website and created the basic framework of navigation and design that would best benefit the visitor based on their needs. After gathering the content and finalizing the imagery, it was time to build the website.
This was a complete overhaul of their existing website by aligning their new brand with updated imagery, color blocking, and design elements. In addition, this new site offers streamlined navigation and functionality that takes an abundance of information into a more comprehensive and digestible form.
“Katie has been a game-changer for our organization. Whether it’s designing websites or creating eye-catching social media graphics, she consistently delivers fresh, innovative ideas that perfectly align with our goals. Katie takes the time to deeply understand our objectives, leveraging her expertise in user behavior and design best practices to help us capture and engage our audience. When she led our complete brand and website overhaul, our new brand elements and website design received overwhelmingly positive feedback in user testing. Katie is an integral part of our team and demonstrates a deep understanding of our products and services. Her quick responses and problem-solving skills make her an invaluable partner. We couldn’t imagine our team without her!”
