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Season 17 Winner

IslaMaré
Skincare Inspired by the Sea

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Web Excellence Awards Winner, Season 17
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IslaMaré is a premium skincare brand inspired by the ocean, simplicity, and glow from within. The website was built to reflect this vision through a clean, minimal layout that prioritizes ease of use, fast performance, and a calming visual identity. From soft beach-inspired tones to clear product education, every part of the site was designed to support a modern, elevated customer experience.

Developed on Shopify with a fully custom theme, the site focuses on more than just conversion. It guides users through skin rituals, layering techniques, and ingredient benefits in a way that feels intuitive and luxurious. Products are presented with clear visuals, texture descriptions, usage tips, and skin goals, helping customers make informed decisions without pressure.

IslaMaré.com serves as the brand’s main digital hub, combining storytelling, education, and commerce in one experience. It mirrors the values of the brand: transparency, balance, and everyday luxury. Every interaction is thoughtful, from mobile responsiveness to the minimal checkout flow.

This is not just an online store. It is a destination for those who want skincare to feel simple, honest, and effective.

The 20th Web Excellence Awards

Your project could be next

Enter your best work in the 20th Web Excellence Awards.

Deadline: December 11, 2026 31 days left