Asheville Adventure Content Overhaul

Advertising & Marketing | Copy or Writing, SEO

Asheville Adventure Company, the self-proclaimed “best dang guiding company in all of WNC,” offers exciting excursions like white water rafting trips and e-bike brewery crawls. Touting top-notch tour guides and unique experiences, they’re beloved by both Asheville locals and visitors alike.

Our solution was to create and implement a robust digital marketing strategy — complete with a revamped website, overhauled ad campaign, refreshed and new website content, a new blog, email marketing, and a solid social media presence.

Volume Nine substantially lifted Asheville Adventure Company’s advertising return on ad spend (ROAS), doubled their CTR, and achieved a conversion rate 3x higher than their industry average.

Achievements included:

– Boosting ROAS by 429%
– Doubling their CTR and achieving a new high of 12.44%
– Beating the industry average during the most competitive time of year with triple the conversion rate at 4.07%


> Asheville Adventure Company
> Volume Nine