Entertainment

AIGA (The Profesional Association for Design) is the oldest and largest not-for-profit design organization in the United States. In 2021, the organization faced a pressing imperative to accomplish measurable growth in its international membership base attract a new generation of design and design-adjacent professionals. Traditionally, the organization had educated, celebrated, and

The Clifton, the HOKA brand’s most inclusive and popular shoe, has cemented itself as a top 5 shoe in the running space with the perfect weight vs. cushioning ratio, creating its distinctly smooth ride. To launch the 9th iteration of the iconic Clifton shoe, we doubled down on one of the core

When a brand can jump effortlessly from sidewalk to catwalk, you run with it. The Fly Report landed HOKA, the running and performance brand, squarely in the spotlight of fashion & culture, just in time for 2022 New York Fashion week. For this vertical video content series, we hit the pavement for stories

Summary: The campaign aimed to connect offline stores to the online environment where the target group is active and to use all trends. The online campaign was built around TikTok, Influencers, and an interactive AR game. Offline, we used thematic stickers that children got for free by buying two Pilot