Rank Fuse Digital Marketing took FLI Transportation and Logistics from a bare-bones employee directory site to a fully realized digital presence — in 45 days. The old fliinc.net had no content strategy, no SEO foundation, and no path for revenue growth. The new flifreight.com has all three.
A collaborative team of designer/developer, content strategist, and SEO lead worked in parallel from kickoff, building individual service pages for every freight offering — LTL, Truckload, International, Warehousing, Special Freight, and Claims Management — each with its own keyword strategy and conversion focus. The result replaced a single thin services page with a site built to rank and sell across every lane FLI operates in.
The domain migration from fliinc.net to flifreight.com was executed with individually mapped 301 redirects and Google Search Console monitoring throughout — preserving domain authority while transitioning to a stronger branded URL. Organic traffic doubled within 30 days of launch.
On the front end, scroll-triggered entrance animations deliver a polished mobile experience built around touch browsing rather than hover effects. CRM integration and a chatbot complete the pipeline, turning website visits into sales conversations.
