The redesign of the Grassfire Digital Marketing website was undertaken to inspire and showcase a level of creativity that can be accomplished on a website while at the same time providing a large quantity of content for search engines to pick up about the services that the firm provides. Grassfire works with clients in the service and trades industries and builds websites that express the uniqueness of each company and showcases their services using a variety of keyword-rich content with the express purpose of using the website to generate more leads. The Grassfire design team uses a variety of creative methods to organize these large quantities of content on a website in bite size chunks that keeps the user engaged and informed while enhancing the SEO capabilities of the website.
Additonal Credits:
Fredimar Peralta (Lead UX Designer + Design Lead)
Paul Heck (Creative Director + CEO)