Assil Eye Institute is one of the premier ophthalmology practices in Los Angeles. They have a national profile because its founder is one of the pioneers of LASIK surgery as well as cataracts.
But they did not point out a lot of their “firsts” — just having them listed on a page as text that nobody would up reading. So we created a “bubbling ball widget” which lists their first in a fun way that people are not actually spending time on pages and reading it (seen in user recordings).
They also have a lot of celebrity clients which they had done an abysmal job of highlighting. We took care of that as well.
Traffic has increased by over 4200% in three years and the practice is busier than they have ever been.