Tasked with creating a digital presence that spoke to Prescott Park Arts Festival’s mission of providing high-quality, financially accessible, family-friendly performance events that cover myriad disciplines (music, theater, dance, education, etc.), Raka rose to the occasion. The result is an inviting website showcasing iconography to differentiate each type of engagement and easy conversion paths for all intended personas; PPAF’s homepage drives engagement and enriching navigational journeys.
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