Season 07 Winner

India’s Number 1 Private Bank
Repositions of Their Credit Cards
in a Modern Avatar

by Aarts Creative Consultancy Pvt. Ltd.

Advertising & Marketing

Category

Advertising & Marketing

Season

Credits

> ICICI Bank Credit Cards
> Aarts Creative Consultancy Pvt. Ltd.

For winners

Add the badge

<a href="https://we-awards.com/winner/icici-credit-cards/" target="_blank" rel="noopener"><img src="https://we-awards.com/wp-content/uploads/wea-badges/winner-s07-light.svg" alt="Web Excellence Awards Winner, Season 07" width="180" height="65" style="border:0"></a>

Paste the code into your website, for example in the footer or on your awards page. The badge links to this winner page.

Download your social media image

A ready-made image with your project, category and season, to post with your announcement.

ICICI – India’s top private bank wished to change the way their customers perceived their credit card offerings. In pursuit of better customer connection and sales, they reached out to Aarts. We assessed the performance and experiential issues in their existing web pages and redesigned for all of the credit cards, with a modern, minimal, and engaging approach. This resulted in increased customer engagement and sales.