Nearly ten years after Brawn Media built its original website, Finger Lakes Mulch & Soil returned for a digital refresh to bring its online presence up to date.

The new website pairs a modern visual design with improved navigation and a product search feature, so customers no longer have to work through pages of products to find what they need.

Calls to action are placed where they fit, with headlines tailored to the content around each form. This creates a more natural path from product discovery to requesting information or a delivery quote.

The outcome is more than a new look. It is a modernized customer experience and a scalable digital foundation built to serve Finger Lakes Mulch & Soil for years to come.