A cohesive, scalable digital experience for a global brand.

BI WORLDWIDE is a global engagement agency serving Fortune 500 clients. Clockwork partnered with BIW to completely redesign its website, transforming it into a modern, scalable platform that drives engagement and improves usability.

The previous website was hard to navigate, used internal jargon, and was difficult for global teams to manage. Put plainly, it wasn’t serving internal or external users. Clockwork’s solution began with a deep discovery process to align stakeholders and define a clear visitor journey. The new structure highlights problems BIW solves, how they help, and who they serve, making it easy for C-suite users to find the right solution fast.

The result is a unified global site with region-specific content and a custom-built WordPress CMS that supports 19 business units and 6+ international regions. Clockwork delivered reusable components, custom editor roles, a built-in training hub, and a living governance guide to empower BIW’s teams around the world.

With this launch, BIW now has a digital presence that reflects its scale, showcases its expertise, and supports future growth.